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Foreign Not Borin'

  • Dominique
  • Oct 29, 2019
  • 2 min read

Online shopping has changed the fashion industry in so many ways. As a consumer, it is convent to type what I need in a search bar, and a few days later it lives in my closet. Online shopping allows for us explore international fashions as well. The brands I trust the most are all UK based have have no brick-and-mortar store in the US; despite that, they are known worldwide.

The first brand that comes to mind as an international success is PrettyLittleThing. This brand is know for their cheap prices and quick shipping. They've been running 50% deals on their website for over a month now, but it seems to be working for them. They usually do collaboration with Youtubers, Instagram Influencers, and up and coming artists. This way, they reach a wide variety of people with varying tastes and styles. Their tailored wear is of medium quality, however they use a lot of spandex which makes it extremely comfortable to wear all day long.


Next I would like to focus on MissGuided. Although their founder is originally from New York,

the brand is based out of Manchester and is all of the rave amount European fashion icons. The brand is a little more expensive than PrettyLittleThing and shipping is not as timely, however I feel as though it is worth it given the quality. A consumer can tell that the extra ten dollars spent on a garment speaks to its character and longevity. MissGuided tends to also be more true to fit throughout the brand.


The last brand I would like to capitalize on is Oh Polly. While this brand is mostly know for its party dresses and nighttime wear, Oh Polly is reputable for tailored clothing as well. While they do not offer as many sizes as the other companies previously mentioned, their pieces are well made. Again, they are a little more pricey compared to tradition US brands, however this is a sacrifice I am always willing to make do to the uniqueness of their clothing. Oh Polly sells dresses, two pieces, and tailored wear in styles I cannot find other places. Of course, they sell basics and typical pieces to provide a one-stop-shop for consumers, but I can always find something new with this brand.

What international brand are you loyal to?
 
 
 

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